Establishing North Central Upfitting as the ideal option for custom-built work vehicles.

When a truck isn't set up right, jobs take longer, crews get frustrated, and it adds up fast — that's the problem North Central Upfitting was built to solve. The company builds work trucks around how crews actually use their equipment, serving fleet, commercial, law enforcement, and emergency response clients. Being employee-owned means the people quoting and building each truck have a direct stake in getting the details right. We had the opportunity to serve North Central Upfitting by shooting a brand video showing how they build trucks unique to each client. This video will show new customers how North Central Upfitting is different than other upfitters.